AI in GrowYu

AI for reps. Not surveillance.

Every AI feature in GrowYu is named for what it does for the rep on the call. Manager benefits show up as a consequence — never the headline.

Our three principles

How we approach AI at GrowYu.

01

The rep is the user.

Features are designed for the person on the call. The summary appears on the rep’s phone — and that’s why the call note now exists. Managers benefit downstream. Not the other way around.

02

Team trends, never transcripts.

Sentiment AI runs on team-wide patterns: “objections about price up 18%.” Managers don’t get per-call audio, transcript search, or grade-by-grade rep scoring out of the box.

03

Individual scoring is opt-in.

Per-rep performance scoring exists in GrowYu. It is behind a permissions flag, off by default, never a feature headline. Turn it on with your team — not over their head.

The deep-dive

How each one works.

Available on Growth, Scale, Enterprise

AI call summaries.

After every call, AI drafts the note. Lead name, key topics, objections raised, the next step the rep agreed to. The rep edits in 10 seconds instead of typing for two minutes — or skipping the note entirely, which is what really happens.

  • Drafts in English & Hindi (Hinglish-aware)
  • Extracts dates, money, and named follow-ups
  • Audio is processed, never permanently stored
Call · Aryan Mittal · 11:24
AM
Aryan Mittal
3:14 · outgoing
AI drafted
Summary

3 BHK enquiry, Andheri West, budget ~₹1,25,00,000. Asked about RERA registration and possession timeline.

Next step

Site visit confirmed · Wed 14 May, 11:30

Available on Growth, Scale, Enterprise

Next-step suggestions.

After a call, the rep sees three suggested moves — tap to act, or override. Built around “here’s what usually works,” not “here’s what you should do.” The rep is the decision-maker.

  • Suggests follow-up timing, channel, and template
  • Learns from your team’s won deals, not generic playbooks
  • Override is one tap. Suggestions never auto-execute.
Suggested next steps
Available on Scale, Enterprise

Sentiment AI — for the team, not the individual.

See team-wide trends in how conversations are going: where the wins are stacking up, where objections are spiking. Per-rep transcripts are not exposed by default — managers see patterns, not playback.

  • Top-5 rising objections, week over week
  • Stage-by-stage sentiment delta
  • Individual rep scoring is opt-in, separate UI
Rising team objections · this week
“Too expensive”+18%
“Need to talk to my partner”+9%
“Send me details on WhatsApp”−12%

Based on 1,124 calls this week · no individual rep is named.

Available on Scale, Enterprise

AI lead prioritization.

The rep’s queue is reordered each morning by signal strength — not by seniority of the rep, not by who picked up last time. New leads with strong intent surface first. The rep can override; AI doesn’t take their queue away.

  • Source ROI, response time, & reply pattern weighted
  • Hot/Warm/Cold tags shown alongside reasons
  • Rep can pin, snooze, or rearrange manually
Your queue · today
  • 1 NK
    Neha Kapadia
    Hot · replied 2× in 5 min
  • 2 RK
    Rohan Kapoor
    Warm · opened pricing PDF
  • 3 SI
    Saif Iqbal
    Cold · 5 d since contact
Opt-in · Scale, Enterprise

Performance scoring — only when your team says yes.

Per-rep scoring exists. It is behind a permissions flag, off by default, and never appears in a feature headline. Turn it on with your team — not over their head — and use it for coaching, not policing.

  • Off by default, gated by workspace admin
  • Reps see their own score; nobody else’s without consent
  • Designed for coaching workflows, not leaderboards
Workspace setting · Performance scoring
Per-rep scoring
Off · admin must opt in
Off

We notify every rep when scoring is turned on. They see what the manager sees.

AI that helps reps make the next call, not grade the last one. My team actually opens the app now.

PM
Priyanka Malhotra
Sales head · Aspire Coaching

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